04 · what we look for
We measure the scaffold, not friendship.
We can look at whether circles reach four people, whether commitments become attendance, whether people return, whether members choose “Again?”, whether organisers can sustain the work, and whether circles continue independently or end.
We also need to notice cancellations, organiser burden, exclusion, removals, and safety reports. Growth is not useful evidence if the experience is unsafe or depends on invisible unpaid labour.
Attendance, an “Again?” answer, and continued meetings are signals about the product. None of them proves that a friendship formed or that somebody became less lonely.
05 · what would change our mind
The experiment has to be allowed to fail.
We should change the design if circles rarely fill, commitment does not improve attendance, people come once but do not return, or the fixed schedule excludes too many people.
We should also change course if organisers remain responsible for everything, changing membership prevents familiarity, people need more compatibility or facilitation than we provide, or safety costs outweigh the value.
A useful outcome may simply be four decent meetings. That is different from friendship, and we should not confuse the two.
06 · the limits
This cannot tell us what caused what.
People using Again select themselves. There is no control group, and people, cities, schedules, and cultures differ. Four meetings are only a small fraction of the time involved in most friendships. Repetition can increase familiarity, but it can also make incompatibility clearer.
So we will not claim that Again reduces loneliness, improves mental health, or causes deeper friendship. If we later study wellbeing, randomize experiences, or try to produce generalizable research, that would require separate informed consent and appropriate ethics and legal review.
07 · responsible learning
Public learning. Private lives.
“Public” describes our hypothesis, changes, and learnings—not participants’ data. We do not record conversations, monitor private coordination chats, track live location, or build personality and compatibility scores.
We will describe product patterns in aggregate and will not publish a participant’s story, interview, photograph, or testimonial without separate permission. The exact operational data we keep and the services that receive it are explained in our privacy page.